:root{
    /* fixed */
    --ink:#121014;
    --ink-2:#1C1A1F;
    --ink-3:#2C2931;
    --paper:#F8F5F0;
    --white:#FFFFFF;
    --cream:#F3EADF;
    --on-dark-mut:#9C948A;
    --muted:#6E685E;
    --line:rgba(18,16,20,.15);
    --line-2:rgba(18,16,20,.09);
    --line-dark:rgba(243,234,223,.15);

    /* accent = stone */
    --accent:#EFEAE1;
    --accent-2:#E3DBCC;
    --accent-deep:#D6CCB9;
    --on-accent:#121014;
    --on-accent-mut:#67604f;
    --accent-line:rgba(18,16,20,.17);
    --accent-on-ink:#EFEAE1;

    --font:"Hanken Grotesk",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,Helvetica,Arial,sans-serif;
    --cond:"Archivo","Hanken Grotesk",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,Arial,sans-serif;

    --maxw:1200px;
    --gut:clamp(18px,4vw,52px);
    --r:4px;

    --grain:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.8' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix type='saturate' values='0'/%3E%3C/filter%3E%3Crect width='160' height='160' filter='url(%23n)'/%3E%3C/svg%3E");
    --dots-ink:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='24' height='24'%3E%3Ccircle cx='2' cy='2' r='1' fill='%23121014'/%3E%3C/svg%3E");
    --dots-cream:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='24' height='24'%3E%3Ccircle cx='2' cy='2' r='1' fill='%23F3EADF'/%3E%3C/svg%3E");
  }
  *{box-sizing:border-box}
  html{scroll-behavior:smooth}
  body{margin:0}
  ::selection{background:var(--ink);color:var(--accent-on-ink)}

  .nb{background:var(--paper);color:var(--ink);font-family:var(--font);font-size:16.5px;line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
  .nb :where(a){color:inherit;text-decoration:none}
  .nb :where(a,button,input):focus-visible{outline:2px solid var(--ink);outline-offset:3px}
  .wrap{max-width:var(--maxw);margin:0 auto;padding-inline:var(--gut)}

  h1,h2,h3{margin:0}
  .display{font-family:var(--cond);font-weight:780;text-transform:uppercase;letter-spacing:-.022em;line-height:.94;font-size:clamp(2.9rem,7.6vw,5.8rem)}
  .h2{font-family:var(--cond);font-weight:760;text-transform:uppercase;letter-spacing:-.018em;line-height:1;font-size:clamp(2rem,4.4vw,3.4rem)}
  h3{font-family:var(--cond);font-weight:680;text-transform:uppercase;letter-spacing:-.005em;line-height:1.06;font-size:1.28rem}
  p{margin:0}

  .over{display:inline-flex;align-items:center;gap:12px;font-size:11.5px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--muted)}
  .over .ix{color:var(--ink);font-weight:800}
  .over::before{content:"";width:26px;height:1.5px;background:currentColor;opacity:.5}
  .over.on-dark{color:var(--on-dark-mut)}.over.on-dark .ix{color:var(--accent-on-ink)}
  .over.on-peach{color:var(--on-accent-mut)}.over.on-peach .ix{color:var(--on-accent)}

  .idx{font-family:var(--cond);font-weight:780;font-size:2.6rem;line-height:1;letter-spacing:-.03em}

  .btn{display:inline-flex;align-items:center;gap:10px;font-weight:660;font-size:13px;letter-spacing:.05em;text-transform:uppercase;padding:15px 26px;border-radius:var(--r);cursor:pointer;border:1.5px solid transparent;transition:background .18s,color .18s,border-color .18s,transform .16s;white-space:nowrap}
  .btn:hover{transform:translateY(-2px)}
  .btn-ink{background:var(--ink);color:var(--accent-on-ink)}.btn-ink:hover{background:#000}
  .btn-peach{background:var(--accent);color:var(--on-accent)}.btn-peach:hover{background:var(--accent-deep)}
  .btn-line{background:transparent;color:var(--ink);border-color:var(--line)}.btn-line:hover{border-color:var(--ink)}
  .peach .btn-line{color:var(--on-accent);border-color:var(--accent-line)}.peach .btn-line:hover{border-color:var(--on-accent)}

  .alink{display:inline-flex;align-items:center;gap:9px;font-weight:660;font-size:13px;letter-spacing:.05em;text-transform:uppercase;padding-bottom:3px;border-bottom:1.5px solid currentColor;width:fit-content;transition:gap .18s}
  .alink:hover{gap:14px}
  .alink.light{color:var(--cream)}

  .sqbtn{width:48px;height:48px;border-radius:var(--r);border:1.5px solid var(--line);display:grid;place-items:center;flex:none;transition:background .18s,color .18s,border-color .18s}
  .sqbtn svg{width:19px;height:19px}
  a:hover>.sqbtn{background:var(--ink);color:var(--accent-on-ink);border-color:var(--ink)}
  .sqbtn.light{border-color:var(--line-dark);color:var(--cream)}
  a:hover>.sqbtn.light{background:var(--accent);color:var(--on-accent);border-color:var(--accent)}

  /* photo */
  .ph{position:relative;background:var(--ink-2);overflow:hidden;border-radius:var(--r)}
  .ph .tagp{position:absolute;top:14px;left:16px;font-size:10px;letter-spacing:.16em;text-transform:uppercase;color:var(--on-dark-mut);font-weight:700;z-index:2}
  .ph .cap{position:absolute;left:16px;bottom:13px;font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--on-dark-mut);font-weight:700;z-index:2}
  .ph .fig{position:absolute;inset:0;display:grid;place-items:center;color:#3a3740}
  .ph .fig svg{width:34%;height:34%}

  section{padding:clamp(56px,7vw,104px) 0}

  /* HEADER + HERO (accent) */
  .hero{background:var(--accent);color:var(--on-accent)}
  .nav-in{display:flex;align-items:center;justify-content:space-between;gap:22px;padding:20px 0;border-bottom:1px solid var(--accent-line)}
  .brand{display:flex;align-items:center;gap:10px;font-family:var(--cond);font-weight:780;font-size:1.34rem;text-transform:uppercase;letter-spacing:-.02em;--logo-bg:var(--accent)}
  .brand .mk{width:26px;height:26px;flex:none;color:currentColor}
  .logo{height:45px;width:auto;display:block}
  .logo path{fill:currentColor}
  .logo .cut{fill:var(--logo-bg,#fff)}
  nav.links{display:flex;gap:28px;font-size:12.5px;font-weight:620;letter-spacing:.06em;text-transform:uppercase}
  nav.links a{opacity:.72;transition:opacity .18s}nav.links a:hover{opacity:1}
  .nav-cta{display:flex;align-items:center;gap:16px}
  .nav-phone{font-size:11px;font-weight:680;text-transform:uppercase;letter-spacing:.05em;color:var(--on-accent-mut);text-align:right;line-height:1.3}
  .nav-phone b{display:block;color:var(--on-accent);letter-spacing:0;font-size:13px}
  @media(max-width:1000px){nav.links,.nav-phone{display:none}}

  .hero-body{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(28px,4vw,64px);align-items:center;padding:clamp(40px,5vw,76px) 0}
  @media(max-width:920px){.hero-body{grid-template-columns:1fr;gap:36px}}
  .hero .display{margin:24px 0 0}
  .hero-lead{margin-top:26px;font-size:clamp(1.02rem,1.4vw,1.18rem);color:var(--on-accent-mut);max-width:42ch}
  .hero-actions{display:flex;gap:16px;align-items:center;margin-top:34px;flex-wrap:wrap}
  .statrow{display:flex;margin-top:44px;border-top:1px solid var(--accent-line);padding-top:26px}
  .statrow .st{padding-inline:clamp(14px,3vw,30px)}
  .statrow .st:first-child{padding-left:0}
  .statrow .st+.st{border-left:1px solid var(--accent-line)}
  .statrow .st .l{color:var(--on-accent-mut)}
  .st .n{font-family:var(--cond);font-weight:780;font-size:2rem;line-height:1}
  .st .n sup{font-size:.5em;top:-.8em;font-weight:700}
  .st .l{font-size:11px;color:var(--muted);margin-top:6px;text-transform:uppercase;letter-spacing:.06em;font-weight:640}
  .hero-vis{position:relative}
  .hero-vis .ph-main{aspect-ratio:4/4.6;border:1.5px solid var(--on-accent);position:relative;z-index:1}
  .hero-vis .ph-sub{position:absolute;right:-16px;bottom:-22px;width:42%;aspect-ratio:1;border:1.5px solid var(--on-accent);z-index:2;box-shadow:0 26px 46px -24px rgba(0,0,0,.32)}
  @media(max-width:920px){.hero-vis .ph-sub{width:38%}}
  .hero-vis .chip{position:absolute;left:-14px;top:22px;z-index:3;background:var(--ink);color:var(--accent-on-ink);font-size:10.5px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;padding:8px 13px;border-radius:var(--r)}
  .rm{position:absolute;width:12px;height:12px;opacity:.5;z-index:3;pointer-events:none}
  .rm::before,.rm::after{content:"";position:absolute;background:var(--on-accent)}
  .rm::before{left:50%;top:0;width:1.4px;height:100%;transform:translateX(-50%)}
  .rm::after{top:50%;left:0;height:1.4px;width:100%;transform:translateY(-50%)}
  .rm.tl{left:-6px;top:-6px}.rm.tr{right:-6px;top:-6px}.rm.bl{left:-6px;bottom:-6px}.rm.br{right:-6px;bottom:-6px}

  /* TRUST */
  .trust{padding:24px 0;border-bottom:1px solid var(--line-2)}
  .trust-in{display:flex;align-items:center;gap:clamp(16px,3.5vw,44px);flex-wrap:wrap}
  .trust .lab{font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
  .trust b{font-family:var(--cond);font-weight:700;text-transform:uppercase;font-size:1.05rem;color:var(--ink);opacity:.55;letter-spacing:-.01em}

  .sec-head{max-width:660px}
  .sec-head .over{margin-bottom:20px}
  .sec-head p{color:var(--muted);margin-top:18px;max-width:52ch}

  /* DARK sections */
  .dark{background:var(--ink);color:var(--cream)}
  .dark .h2{color:var(--white)}
  .dark .sec-head p{color:var(--on-dark-mut)}

  /* SERVICES */
  .svc-cols{display:grid;grid-template-columns:repeat(3,1fr);margin-top:52px;border-top:1px solid var(--line-dark)}
  @media(max-width:820px){.svc-cols{grid-template-columns:1fr}}
  .svc{padding:38px clamp(22px,2.4vw,34px) 34px;display:flex;flex-direction:column;gap:14px;border-left:1px solid var(--line-dark)}
  .svc:first-child{border-left:0}
  @media(max-width:820px){.svc{border-left:0;border-top:1px solid var(--line-dark)}.svc:first-child{border-top:0}}
  .svc .idx{color:var(--ink-3)}
  .svc h3{color:var(--white)}
  .svc p{font-size:14.5px;color:var(--on-dark-mut)}
  .svc .head{display:flex;justify-content:space-between;align-items:flex-start;gap:14px}
  .svc .alink{margin-top:auto;padding-top:8px}
  .svc.feat{background:var(--accent);color:var(--on-accent);border-left:0}
  .svc.feat .idx{color:var(--on-accent-mut);opacity:.55}
  .svc.feat h3{color:var(--on-accent)}.svc.feat p{color:var(--on-accent-mut)}
  .svc.feat .sqbtn{border-color:var(--accent-line);color:var(--on-accent)}
  .svc.feat a:hover>.sqbtn{background:var(--ink);color:var(--accent-on-ink);border-color:var(--ink)}

  /* PRODUCTS */
  .prod-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(16px,2vw,24px);margin-top:52px}
  @media(max-width:760px){.prod-grid{grid-template-columns:1fr}}
  .prod{border:1px solid var(--line);border-radius:var(--r);padding:clamp(26px,3vw,40px);display:flex;flex-direction:column;gap:16px;background:var(--white);transition:border-color .2s}
  .prod:hover{border-color:var(--ink)}
  .prod.pk{background:var(--accent);border-color:var(--accent);color:var(--on-accent)}
  .prod .phead{display:flex;justify-content:space-between;align-items:center;gap:12px}
  .prod .pname{font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
  .prod.pk .pname{color:var(--on-accent-mut)}
  .tagpill{font-size:10px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding:6px 12px;border-radius:2px;border:1.5px solid var(--ink)}
  .tag-live{background:var(--ink);color:var(--accent-on-ink)}
  .tag-beta{background:transparent;color:var(--ink)}
  .prod h3{font-size:1.7rem}
  .prod p{color:var(--muted);font-size:15px}
  .prod.pk p{color:var(--on-accent-mut)}
  .prod .prv{aspect-ratio:16/8;border:1px solid var(--line);border-radius:var(--r);background:var(--paper);display:grid;place-items:center;color:var(--line)}
  .prod.pk .prv{background:var(--accent-2);border-color:var(--accent-line);color:var(--accent-line)}
  .prod .prv svg{width:38px;height:38px}
  .prod .alink{margin-top:6px}

  /* CASE */
  .case-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(24px,3vw,52px);align-items:center;margin-top:8px}
  @media(max-width:860px){.case-grid{grid-template-columns:1fr;gap:30px}}
  .case-grid .ph{aspect-ratio:5/4;border:1.5px solid var(--ink)}
  .case-txt .h2{margin:18px 0 18px;max-width:16ch}
  .case-txt>p{color:var(--muted);max-width:44ch}
  .case-stats{display:flex;margin-top:30px;border-top:1px solid var(--line);padding-top:24px}
  .case-stats .st{padding-inline:clamp(14px,2.4vw,28px)}
  .case-stats .st:first-child{padding-left:0}
  .case-stats .st+.st{border-left:1px solid var(--line)}
  .case-txt .alink{margin-top:30px}

  /* PROCESS + CTA (accent) */
  .peach{background:var(--accent);color:var(--on-accent)}
  .peach .sec-head p{color:var(--on-accent-mut)}
  .steps{display:grid;grid-template-columns:repeat(4,1fr);margin-top:52px;border-top:1.5px solid var(--on-accent)}
  @media(max-width:820px){.steps{grid-template-columns:repeat(2,1fr)}}
  @media(max-width:440px){.steps{grid-template-columns:1fr}}
  .step{padding:30px clamp(18px,2vw,26px) 8px;display:flex;flex-direction:column;gap:12px;border-left:1px solid var(--accent-line)}
  .step:first-child{border-left:0}
  @media(max-width:820px){.step:nth-child(odd){border-left:0}}
  .step .idx{font-size:2rem;color:var(--on-accent)}
  .step h3{margin-top:2px}
  .step p{color:var(--on-accent-mut);font-size:14px}

  /* WHY (dark) */
  .why-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:0;margin-top:52px;border-top:1px solid var(--line-dark)}
  @media(max-width:680px){.why-grid{grid-template-columns:1fr}}
  .wcard{padding:32px clamp(20px,2.4vw,40px);border-bottom:1px solid var(--line-dark);border-left:1px solid var(--line-dark)}
  .wcard:nth-child(odd){border-left:0}
  @media(max-width:680px){.wcard{border-left:0}}
  .wcard h3{color:var(--white);display:flex;align-items:baseline;gap:12px}
  .wcard h3 .mk{color:var(--accent-on-ink);font-size:.8em}
  .wcard p{color:var(--on-dark-mut);font-size:14.5px;margin-top:12px}
  .why-quote{margin-top:clamp(40px,5vw,60px);display:flex;gap:22px;align-items:flex-start;flex-wrap:wrap}
  .why-quote .qm{font-family:var(--cond);font-size:3rem;line-height:.7;color:var(--accent-on-ink);font-weight:800}
  .why-quote blockquote{margin:0;max-width:780px}
  .why-quote q{font-family:var(--cond);font-weight:600;text-transform:uppercase;letter-spacing:-.01em;font-size:clamp(1.3rem,2.4vw,1.9rem);line-height:1.14;color:var(--white);quotes:none}
  .why-quote q em{font-style:normal;color:var(--accent-on-ink)}
  .why-quote .by{margin-top:18px;font-size:12px;text-transform:uppercase;letter-spacing:.06em;color:var(--on-dark-mut);font-weight:660}
  .why-quote .by b{color:var(--cream)}

  /* INSIGHTS */
  .ins-head{display:flex;justify-content:space-between;align-items:flex-end;gap:20px;flex-wrap:wrap;margin-bottom:20px}
  .ins-list{border-top:1px solid var(--line)}
  .insrow{display:grid;grid-template-columns:auto 1fr auto;gap:clamp(16px,3vw,40px);align-items:center;padding:26px 4px;border-bottom:1px solid var(--line);transition:padding-left .2s}
  .insrow:hover{padding-left:16px}
  .insrow .meta{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);white-space:nowrap}
  .insrow h3{font-family:var(--cond);text-transform:none;font-size:clamp(1.2rem,2vw,1.6rem);letter-spacing:-.01em;color:var(--ink)}
  .insrow .go{font-size:20px;color:var(--ink);transition:transform .2s}
  .insrow:hover .go{transform:translateX(5px)}
  @media(max-width:620px){.insrow{grid-template-columns:1fr auto}.insrow .meta{grid-column:1/-1}}

  /* CTA (accent) */
  .cta-in{text-align:center;max-width:680px;margin:0 auto}
  .cta-in .over{justify-content:center}
  .cta-in .display{font-size:clamp(2.2rem,5vw,3.8rem);margin:18px 0 18px}
  .cta-in p{color:var(--on-accent-mut);max-width:44ch;margin:0 auto}
  .cta-in .row{display:flex;gap:14px;justify-content:center;margin-top:32px;flex-wrap:wrap}

  /* footer */
  footer.foot{background:var(--ink);color:var(--cream);padding:60px 0 0}
  .foot-grid{display:grid;grid-template-columns:1.7fr 1fr 1fr 1fr;gap:34px}
  @media(max-width:760px){.foot-grid{grid-template-columns:1fr 1fr}}
  @media(max-width:440px){.foot-grid{grid-template-columns:1fr}}
  footer .brand{color:var(--white);margin-bottom:14px;--logo-bg:var(--ink)}
  footer .brand .mk{color:var(--accent-on-ink)}
  footer .brand .logo{height:34px}
  .foot-grid .about-col p{color:var(--on-dark-mut);font-size:14px;max-width:262px}
  .fcol h4{font-family:var(--cond);font-weight:680;text-transform:uppercase;font-size:12px;letter-spacing:.06em;color:var(--accent-on-ink);margin:0 0 15px}
  .fcol a{display:block;color:var(--on-dark-mut);font-size:14px;margin-bottom:10px;transition:color .18s}.fcol a:hover{color:var(--cream)}
  .wordmark{font-family:var(--cond);font-weight:780;text-transform:uppercase;text-align:center;letter-spacing:-.02em;font-size:clamp(3rem,13vw,10rem);line-height:.8;color:transparent;-webkit-text-stroke:1px var(--ink-3);margin-top:46px;padding-bottom:22px}
  .foot-btm{border-top:1px solid var(--line-dark);padding:22px 0;display:flex;justify-content:space-between;gap:14px;flex-wrap:wrap;font-size:12.5px;color:var(--on-dark-mut)}

  /* texture + visual objects */
  .grain{position:fixed;inset:0;z-index:40;pointer-events:none;background:var(--grain);opacity:.45;mix-blend-mode:soft-light}
  .hero,.dark,.peach{position:relative}
  .hero::before,.peach::before{content:"";position:absolute;inset:0;background:var(--dots-ink);opacity:.05;pointer-events:none;z-index:0}
  .dark::before{content:"";position:absolute;inset:0;background:var(--dots-cream);opacity:.04;pointer-events:none;z-index:0}
  .hero>.wrap,.peach>.wrap,.dark>.wrap{position:relative;z-index:1}
  .ph::before{content:"";position:absolute;inset:0;background:var(--dots-cream);opacity:.05;pointer-events:none;z-index:0}

  .reveal{opacity:0;transform:translateY(16px);transition:opacity .6s ease,transform .6s ease}
  .reveal.in{opacity:1;transform:none}
  @media(prefers-reduced-motion:reduce){.reveal{transition:none;opacity:1;transform:none}html{scroll-behavior:auto}.btn,.sqbtn,.insrow,.prod{transition:none}}

/* --- sub-page shells (for page.php / interior templates) --- */
.topbar{background:var(--accent);color:var(--on-accent);position:relative}
.topbar::before{content:"";position:absolute;inset:0;background:var(--dots-ink);opacity:.05;pointer-events:none}
.topbar>*{position:relative;z-index:1}
.phero{padding:clamp(30px,4vw,54px) 0 clamp(44px,5vw,72px)}
.crumb{display:flex;gap:9px;font-size:11.5px;font-weight:640;letter-spacing:.04em;text-transform:uppercase;color:var(--on-accent-mut);margin-bottom:28px}
.crumb a:hover{color:var(--on-accent)}.crumb span{opacity:.5}
.phero h1{margin:16px 0 0}
.phero .lead{margin-top:22px;font-size:clamp(1.05rem,1.5vw,1.24rem);color:var(--on-accent-mut);max-width:52ch}
.page-body{padding:clamp(44px,5.5vw,80px) 0}
.page-body .rich{max-width:70ch}
.page-body p{margin-bottom:1em;color:#332f28}
.page-body h2{font-family:var(--cond);font-weight:740;text-transform:uppercase;letter-spacing:-.01em;font-size:1.6rem;margin:1.5em 0 .5em}
.page-body h3{font-family:var(--cond);font-weight:680;text-transform:uppercase;font-size:1.2rem;margin:1.2em 0 .4em}
.page-body ul{margin:0 0 1em 1.1em;color:#332f28}
.page-body a{border-bottom:1.5px solid var(--muted)}